We make it easy to choose safer, effective products to care for your family’s home and health – made with respect for the environment. What’s important to you matters to us too. That’s why our household cleaners, laundry, body care, skincare, baby care and oral care products are cruelty free, and made from naturally derived ingredients, selected because they are safer and more sustainable. Our products are made with care, and designed by our world-class research and development team to be effective. It’s all part of our mission to make the world a safer place, one person, and one home at a time. Will you join us?
WS$ 17.99
Cleanse, hydrate and add shine with jojoba, without stripping natural protective oils - for soft, healthy-looking hair. Hydrating jojoba and New Zealand harakeke extracts Silicone free, for shine without heavy build-up Made from plant and mineral-based ingredients Naturally derived orange...
WS$ 17.99
Replenish, detangle, add shine and help control frizz with jojoba - for soft, healthy-looking hair. Hydrating jojoba and New Zealand harakeke extracts Silicone free, for shine without heavy build-up Made from plant and mineral-based ingredients Naturally derived orange & patchouli...
WS$ 24.90
This mild plant-based formulation includes hydrating harakeke (New Zealand flax), to create a soft lather that will gently cleanse, nourish and condition your skin without stripping natural oils. Calming jasmine & Manuka honey scent Made from plant and mineral-based ingredients...
WS$ 23.99
Your little one's skin will love this purely plant-based Baby Oil. Made with nourishing blackcurrant and almond oils that gently moisturize and help to protect skin. Infused with lavender essential oil for a relaxing baby massage and wonderful to use...
WS$ 16.90
A gentle, plant-based soap with moisturising sweet almond oil and rose fragrance to cleanse and nourish skin. Made from plant and mineral-based ingredients Triple milled for a rich creamy lather Gentle cleansing Vegan friendly
WS$ 6.30
A gentle, plant-based soap with a blend of Manuka honey, seaweed and bran make this a good scrubber and a popular choice for gardeners. It's formulated to thoroughly cleanse and nourish skin. Made from plant and mineral-based ingredients Triple milled...
WS$ 10.20
They'll love to brush with this unique gel formulation, specially made from plant and mineral-based ingredients with a natural strawberry flavour to be extra yummy for little teeth. Naturally derived strawberry flavoured toothpaste Low foaming, mild gel formula for a...
WS$ 22.99
Not all babies and toddlers love bath time or hair washing, but this may just change that. Offering plenty of foaming fun, while gently cleansing and nourishing delicate skin and fine hair. The convenient lock-up pump means you can safely...
WS$ 10.90
Designed to polish away stains while freshening breath and protecting gums, this toothpaste contains antibacterial native Kanuka oil, with magnolia bark extract for overall oral health and baking soda to neutralise acid and gently whiten teeth. Cleans teeth Freshens breath...
WS$ 10.99
Use daily for clean teeth, fresh breath and healthy gums. This toothpaste contains antibacterial bee propolis and native Kanuka oil, plus magnolia bark extract to support general oral health. Cleans teeth Freshens breath Helps protect gums Naturally derived ingredients
WS$ 9.00
Designed to care for teeth and gums - multi-height bristles get between teeth and along the gumline, while an angled neck and raised cleaning tip clean hard-to-reach areas. This BPA-free toothbrush has a handle made from renewable plant plastic. Rounded...
WS$ 19.99
This mild plant-based formulation includes hydrating harakeke (New Zealand flax), to create a soft lather that will gently cleanse, nourish and condition your skin without stripping natural oils. Luxurious rose & geranium scent Made from plant and mineral-based ingredients Naturally...
WS$ 19.99
This mild plant-based formulation includes hydrating harakeke (New Zealand flax), to create a soft lather that will gently cleanse, nourish and condition your skin without stripping natural oils. Tropical vanilla & coconut scent Made from plant and mineral-based ingredients Naturally...
WS$ 23.90
Gently removes stains and brighten whites. Kinder on skin, our laundry soaker is free from potentially irritating ingredients like optical brighteners. Fragrance free for those with sensitive skin or allergies. Approved by Sensitive Choice® Free from fragrance and colourants Safer...
WS$ 19.90
Our gentle plant-based ingredients including soothing organic chamomile and hydrating New Zealand harakeke help protect babies' skin. Infused with lavender essential oil to create a sense of calm and relaxation. Dermatologically certified for sensitive skin Made from plant-based ingredients Playful...
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This mild plant-based formulation includes hydrating harakeke (New Zealand flax), to create a soft lather that will gently cleanse, nourish and condition your skin without stripping natural oils. Zesty pink grapefruit & mint scent Made from plant-based ingredients Naturally derived...
WS$ 16.99
This mild plant-based formulation includes hydrating harakeke (New Zealand flax), to create a soft lather that will gently cleanse, nourish and condition your skin without stripping natural oils. Zesty pink grapefruit & mint scent Made from plant-based ingredients Naturally derived...
WS$ 9.99
This mild plant-based formulation includes hydrating harakeke (New Zealand flax), to create a soft lather that will gently cleanse, nourish and condition your skin without stripping natural oils. Please note: 425ml pump may differ from image shown due to temporary...
WS$ 16.99
Our concentrated plant and mineral-based Laundry Powders powerfully cut through dirt, then rinse away without residue, to leave your laundry looking clean and smelling fresh. Uplifting geranium and orange scent Made from plant and mineral-based ingredients No optical brighteners, phosphates...
WS$ 13.90
So clean, you'll barely see it. Formulated to leave nothing behind but a gleaming, streak-free finish on glass surfaces, windows and mirrors. Concentrated for better value Made from plant-based ingredients Fragrance free Suitable for septic tanks
WS$ 14.99
Easily removes grease, food and dust to get kitchen surfaces beautifully clean, with a subtle, naturally derived orange and thyme fragrance. Ideal for a spotless finish on all kitchen surfaces including marble and stone. Made from plant-based ingredients Citric acid...
WS$ 14.99
This antibacterial formula cuts through dirt, soap scum and hard water spots, while being kind to bathroom surfaces. The foaming trigger focuses the spray and helps the cleaner cling to slippery surfaces, reducing fumes and waste. Antibacterial action kills salmonella,...
WS$ 14.99
Effective antibacterial cleaner that makes short work of oil, food, dust and dirt on hard household surfaces, including bench tops, appliances and walls. Proven to kill common household germs and bacteria. Antibacterial action kills salmonella, e.coli, staphylococcus and enterococcus Made...
WS$ 14.99
Proven to kill common household bacteria, without resorting to nasty chemicals. The nozzle is specially designed to easily get under the rim. And while it effectively eliminates bacteria, It's gentle on toilet surfaces and the environment. Antibacterial action kills salmonella,...
